Job Title: B2B Marketing Manager
About Cyber-Forensics.co:
Cyber-Forensics.co is a leading cryptographic intelligence and investigations company at the forefront of the cybersecurity industry. Our mission is to protect organizations and individuals from cyber threats by providing cutting-edge cryptographic solutions and investigative services. We are committed to staying ahead of emerging threats and helping our clients secure their digital assets.
Job Description:
We are seeking a strategic and experienced B2B Marketing Manager to join our team. As the B2B Marketing Manager, you will be responsible for developing and executing marketing strategies and campaigns aimed at acquiring and retaining business clients.
Responsibilities:
- Marketing Strategy:
- Develop and implement comprehensive B2B marketing strategies aligned with the company's objectives.
- Identify target industries and segments, and tailor marketing efforts accordingly.
- Lead Generation:
- Create and execute lead generation campaigns to acquire new B2B clients.
- Utilize various channels, including email marketing, content marketing, and events, to generate leads.
- Content Development:
- Develop and manage content marketing initiatives targeting business clients, including whitepapers, case studies, and webinars.
- Collaborate with subject matter experts to create thought leadership content.
- Digital Marketing:
- Oversee digital marketing campaigns, including pay-per-click advertising and social media, to reach and engage B2B audiences.
- Analyze campaign performance and optimize strategies for maximum ROI.
- Event Management:
- Plan and coordinate marketing events, conferences, and webinars targeting business clients.
- Ensure effective participation and representation at industry events.
- Market Research:
- Stay updated on industry trends, competitive intelligence, and customer insights to inform marketing strategies.
- Conduct market research to identify new opportunities and target markets.
Requirements:
- Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred).
- Proven experience in B2B marketing management, preferably within the cybersecurity or technology sector.
- Strong strategic thinking and analytical skills.
- Excellent written and verbal communication skills.
- Proficiency in digital marketing tools and platforms.
- Results-oriented mindset with a focus on lead generation and client acquisition.
- Strong project management and organizational skills.
Benefits:
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and retirement benefits.
- Opportunities for professional development and training.
- A dynamic and collaborative work environment.
- The chance to make a significant impact in the cybersecurity industry.
If you are a strategic B2B Marketing Manager with a proven track record of driving successful marketing campaigns to acquire and retain business clients, Cyber-Forensics.co welcomes you to apply for the position of B2B Marketing Manager. Join us in our mission to protect and secure the digital world.
Cyber-Forensics.co is an equal opportunity employer and is committed to fostering an inclusive and diverse workplace.